The Ahmadiyya Muslim Community will work to secure partners for the blood drive, inviting organizations and businesses to hold drives at their locations. To ensure smooth and successful events, our representatives will be the main liaisons with local blood centers. Once blood drive dates have been scheduled with a blood center, we will continue to offer assistance to our partners in promoting their blood drives among their employees/volunteers/congregations. In mid-August we will begin our media relations effort, using press releases, advertisements and other means to alert the media to the campaign. After the campaign has ended results will be collected throughout the country and disseminated to partners, supporters and the media.